We are all cobblers’ kids

This blog could be a lot better. I know that. For someone who gets paid to write digital outreach and marketing strategies that often include advice on how to manage one’s social media properties, I do a pretty poor job of it here at 42 points. SEO best practices are routinely overlooked in favour of… Continue reading We are all cobblers’ kids

Social media career advice

Ugh. Nothing worse than unsolicited advice, right? Well, I guess it’s not entirely unsolicited. This is a post I started mentally writing back when all the colleges and universities were sending a crop of new grads into the world but it wasn’t until yesterday, when Toronto-based PR educator Barry Waite tweeted andĀ asked for advice for… Continue reading Social media career advice

You know who rocks?

People who stepped up huge and gave to my 30-30-30 campaign. All 37 of you (which doesn’t include the dozens of people at Case Study Jam #3 who pitched in as well). In the end we raised over $1,100, which should be more than enough to help a couple of disadvantaged kids in the Ottawa… Continue reading You know who rocks?

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Joe is a fecking hypocrite!

A few months ago I wrote a post about the conference culture that seems to pervade several of my spheres of interest – namely government and social media. The post seemed to touch a nerve as it generated more comments than… well, any other post on the site, I think (especially once you factor in… Continue reading Joe is a fecking hypocrite!